THE INSIDE OUT
The Inside Out
Challenge: To secure press around CT alt/indie rock band The Inside Out’s album “No Brains, No Blood.” 2+ months after its initial release in November 2022.
Solution: Highlighting the album’s title track as a focus track, and leveraging the band’s upcoming shows in Connecticut and New York, we targeted local and online media for a press push to get the album in front of new listeners.
Results: 20+ pieces of coverage, including radio play on Quinnipiac University’s radio station WQAQ; reviews and interviews with publications such as Hashtag Magazine, Kill the Music, and Mayhem Rockstar Magazine; and a live show review with Alternative Lately.
“‘No Brains No Blood, the new album from independent alt-rock outfit The Inside Out, is a work that the band’s established audiences and indie rock fans alike will agree continues to give full credence to the independent music community...”